We’re built for change
Open, future-ready and in your control, Reaction Commerce is the commerce engine you’ll never outgrow.
From a single storefront to multiple markets, from physical goods to digital subscriptions or monthly memberships—Reaction can power any business model or shopper experience you can imagine. Get powerful core commerce capabilities right out of the box, and easily replace or customize anything as your business evolves.
Product & Variant Management
Manage your catalog with an intuitive product editor, merchandising tools, and a sophisticated publishing workflow. Reaction uses a NoSQL database with a flexible product schema, enabling infinite variations to the product structure.
Track your inventory state, e.g. backordered, reserved, and shipped, with our simple inventory system. For more complex fulfillment requirements, extend or replace with your own custom workflows.
Multiple Product Images
Add multiple images for your products and variants.
Manage multiple prices (sales, promotional, or regional prices) for a single SKU.
Our dynamic tag taxonomy lets you organize products into a structured hierarchy, making it easy to build your navigation. Tags also allow you to create search indexes, categories, and links based on an infinite number of attributes, such as type, season, and sale.
Manage redirects and rewrites within and between catalogs, without affecting SEO rankings.
Process orders, capture payments, and send shipping info—all from a single page. Easily build integrations to external fulfillment, or use one of our existing connectors to integrate with popular platforms.
Customizable profile pages provide convenient user preference management and order tracking.
One Step Checkout
Single page checkout flow supporting anonymous, guest and user registration.
Transactional Email Templates
Design every aspect of your emails, from the layout to the messaging.
Enable email and text notifications for both merchants and customers.
Search orders, products, or accounts. Optimize your search with advanced capabilities using Elasticsearch.
Give shoppers an optimized one-step checkout or modify the workflow for your specific requirements.
Choose the built-in integration with Stripe, or add your own preferred payment provider.
Easily create custom flat rate taxes, or integrate the third-party tax calculation service of your choice.
Discounts & Promotions
Create discount codes and rates to reward and incentivize your customers.
Flexible Shipping Rates
Set up dynamic shipping rates based on location and weight, or offer a flat rate. Our integration with Shippo makes shipping a breeze.
Build a customized user experience with an extensive core library of modifiable React components.
Rapidly integrate new functionality using thousands of open source packages.
Localize your shop with language translations, currency conversions, and right-to-left templates.
Get mobile-ready. Reaction is out-of-the-box responsive and can also be configured to build as a native iOS or Android app.
Make the move to modern commerce.
Learn more about our approach to commerce. To kick things off, we’ll run you through a preview of the platform.